It all starts with conceiving The Idea. The idea is a brief explanation of what we propose to do and how we propose to do it. What is the story we want to tell, the spirit, the soul, the tone we want to communicate.
Based on the identity and values of your project or brand, we define the topics we are going to talk about in the campaign. The number of videos, its duration, and how we are going to work on each social network.
We produce the audiovisual content of the campaign. Our goal is that every piece we launch generates awareness and affinity with your audience.
In the script we explain sequence by sequence the complete development of our idea. What we are going to film, how we are going to film it and how the story will be structured. We write the voice-over (if any) or explain what the interviewees are going to talk about (if any). We develop how we are going to communicate the values, identity and vision of your brand or project.